Terms and Conditions

Last updated: March 13, 2026

1. Agreement to Terms

By accessing the website at approve.marketing and/or engaging our services, you agree to be bound by these Terms and Conditions and our Privacy Policy. If you do not agree with any part of these terms, you must not use our website or services. These terms constitute a legally binding agreement between you ("Client") and Yehor Venzheha, Individual Entrepreneur ("Service Provider," "we," "us").

2. Services Description

We provide digital performance marketing services, including but not limited to:

• Google Ads management (Search, Shopping, Performance Max, YouTube).
• Meta Ads management (Facebook, Instagram).
• Analytics setup and configuration (GA4, Google Tag Manager, Server-Side GTM).
• Conversion tracking and optimization.
• White-label campaign management for agencies.
• Marketing consulting and account audits.
• AI-powered campaign optimization.

All services are performed remotely. The specific scope, deliverables, and timelines for each engagement are agreed upon between the Client and the Service Provider prior to commencement of work.

3. Client Responsibilities

To ensure successful delivery of services, the Client agrees to:

• Provide timely access to advertising accounts, analytics platforms, and relevant brand assets.
• Supply accurate and complete information necessary for campaign strategy and execution.
• Respond to communications and approval requests within a reasonable timeframe.
• Ensure that all products, services, and content promoted through advertising campaigns comply with applicable laws and platform policies.
• Maintain sufficient advertising budget in the respective ad platforms.

Delays in providing the above may result in corresponding delays in campaign launches and service delivery.

4. White-Label (Agency) Engagements

For agency clients engaging us on a white-label basis:

• We operate under your brand identity, using your domain email and communication channels.
• All reports and deliverables are prepared under your agency branding.
• We sign a Non-Disclosure Agreement (NDA) to protect the confidentiality of your client relationships.
• Direct communication with your end clients will only occur as authorized by you.
• You are responsible for managing the relationship with your end client, including billing and contract terms between your agency and the end client.

5. Payments and Billing

• All service fees are quoted and payable in USD unless otherwise agreed in writing.
• Payment for services is due according to the schedule agreed upon in the service proposal or contract (monthly retainer, project-based, or other arrangement).
• Invoices are issued by Yehor Venzheha, Individual Entrepreneur (Tax ID: 322773414, Georgia) and are payable via bank transfer.
• Late payments may result in suspension of services until the outstanding balance is settled.
• Service fees cover management and optimization work only. Advertising spend paid directly to platforms (Google, Meta, etc.) is separate and the sole responsibility of the Client.

6. Service Term and Termination

• Services are provided on a month-to-month basis unless a different term is agreed upon in writing.
• Either party may terminate the engagement by providing written notice at least 14 days before the end of the current billing period.
• Upon termination, the Client retains full ownership and access to all advertising accounts, assets, and data created during the engagement.
• Fees for the current billing period are non-refundable upon termination, as they cover work already performed or in progress.
• We reserve the right to terminate the engagement immediately if the Client engages in illegal activity, violates ad platform policies, or fails to make timely payments.

7. Intellectual Property

• All campaign strategies, ad creatives, copy, and other materials created specifically for the Client during the engagement become the Client's property upon full payment.
• Our proprietary processes, methodologies, tools, and templates remain our intellectual property.
• We reserve the right to use anonymized, aggregated performance data for case studies and marketing purposes, unless the Client explicitly objects in writing.

8. Confidentiality

Both parties agree to maintain the confidentiality of any proprietary or sensitive information shared during the engagement. This includes, but is not limited to: business strategies, financial data, customer lists, advertising performance data, and trade secrets. Confidentiality obligations survive the termination of the engagement for a period of 2 years.

9. Limitation of Liability

• While we apply industry best practices and strive for optimal results, we cannot guarantee specific financial outcomes, revenue figures, ROAS, or lead volumes from advertising campaigns.
• Advertising performance depends on numerous factors beyond our control, including market conditions, product competitiveness, pricing, website quality, and platform algorithm changes.
• Our total liability for any claims arising from the services is limited to the amount paid by the Client for services during the 3-month period preceding the claim.
• We are not liable for any indirect, incidental, consequential, or punitive damages, including lost profits or business opportunities.
• We are not responsible for any actions, policy changes, or account suspensions imposed by third-party advertising platforms (Google, Meta, etc.).

10. Force Majeure

Neither party shall be liable for failure to perform its obligations under these terms if such failure results from circumstances beyond the reasonable control of the affected party, including but not limited to: natural disasters, wars, government actions, pandemics, internet outages, or third-party platform outages.

11. Dispute Resolution

In the event of any dispute arising from or related to these Terms:

• Both parties will first attempt to resolve the dispute informally through good-faith negotiation within 30 days of written notice.
• If the dispute cannot be resolved informally, it shall be submitted to arbitration under the rules of the International Chamber of Commerce (ICC), with the seat of arbitration in Tbilisi, Georgia.
• The language of arbitration shall be English.

12. Governing Law

These Terms and Conditions are governed by and construed in accordance with the laws of Georgia. Any legal proceedings shall be subject to the jurisdiction of the courts of Georgia, unless otherwise required by applicable consumer protection laws in the Client's jurisdiction.

13. Amendments

We reserve the right to modify these Terms and Conditions at any time. Changes will be posted on this page with an updated "Last updated" date. Continued use of our services after such changes constitutes acceptance of the revised terms. For existing clients, material changes will be communicated via email at least 14 days before taking effect.

14. Severability

If any provision of these Terms is found to be unenforceable or invalid by a court of competent jurisdiction, the remaining provisions shall continue in full force and effect.

15. Contact Information

For any questions regarding these Terms and Conditions, please contact us:

• Email: contact@approve.marketing
• Entity: Individual Entrepreneur - Yehor Venzheha
• Tax ID: 322773414